ABOUT ME

I’m a business strategist, leader, and advisor passionate about building organizations that thrive. Over the past 15 years, I’ve helped companies scale, redefine their strategies, and build high-performing teams.

My career has taken me through industries like aviation, travel, and corporate development, where I’ve worked on projects that doubled revenues, spun off new ventures, and transformed how teams operate. I thrive on solving complex challenges—whether it’s refining a company’s growth strategy, improving decision-making processes, or aligning teams for better execution.

But this site isn’t about my career—it’s about ideas. I use this space to write about business, leadership, decision-making, and the lessons I’ve learned (or am still learning). Sometimes that means distilling concepts from great books, sometimes it’s breaking down real-world management challenges, and sometimes it’s just sharing raw thoughts in progress.

If you’re a leader or entrepreneur looking for a fresh perspective—or if you just enjoy exploring these topics—welcome. And if you think I can help you or your business, I’m open to conversations.

Random facts about me:

  • Data First, Always – I’m a huge data enthusiast. A poster in my office reads: "In God we trust, all others bring data." Every consulting engagement I’ve taken on has started with defining key business metrics and ways to track them. Numbers tell a story, and I believe the best decisions are built on data-driven insights.

  • A Storyteller at Heart – Whether it’s through blog posts, LinkedIn articles, monthly deep dives, or my podcast, I believe in the power of storytelling. Good business strategy is more than just numbers—it’s about framing the right narrative to drive action and alignment.

  • Tech & Innovation Advocate – I’ve always been drawn to innovation, digitization, and emerging tech. In every consultancy project, I emphasize how technology can be leveraged for growth, efficiency, and smarter decision-making. I embrace the "geek" label proudly.

  • A Global Perspective – Having visited 40 countries (and counting), I’ve built a network of experts, founders, and business leaders across industries and geographies. Need insights from another market? There’s a good chance I have a connection who can offer a perspective.